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SportsInnovation is a trade fair with a strong focus on innovations in the sports ecosystem. At SportsInnovation, the providers and decision-makers – from clubs, associations and organisations around elite sport meet. SportsInnovation offers deep insights and learnings from the best and informs about the latest trends and developments in sports technology. It offers the international sports and media sports and media industry an attractive supporting programme with live games, showcases and panel discussions, providing a great opportunity to actively shape the future of sports. The event will be complemented by a top-class conference track.

SportsInnovatio offers an absolute premium environment for exhibitors and participants on the following topics:

Sports-Performance & Sports-Technology

Innovation in sports has led to new heights in performance and better decisions of managers, coaches, players and referees. In the field of Sports-Performance & Sport-Technology, the latest innovations regarding data collection, processing, and visualization leading to higher success on the pitch, will be featured. Showcasing the latest developments in sport KPIs utilizing machine learning/artificialintelligence and how the evolution of video assist systems will impact sports in the future.

Broadcast & Content

“Content Is King, But Distribution Is Queen” – this famous quote is still true in 2022. Modern sport and media organizations need to adapt to new consumption habits of their fans and customers. Innovations that help sport and media organizations to keep up with the constant evolving demands will be featured in the field “Broadcast and Content”. The exhibitors will be showcasing the latest camera, contribution and distribution technologies as well as new content-production and content-enrichment technologies. You get insights into a high-quality UHD/HDR production with 25+ cameras as well as into remote services for multilateral requests, vertical production in the cloud and dealing with unilateral requests via 5G.

Fan-Experience & Stadium

Fan Experience & Stadium Fans are at the heart of every modern sports organisation. Satisfying their needs, earning their trust, gaining their loyalty and retaining them is critical for any player in the sports ecosystem. The future of the stadium experience is interactive and personalised. Showing how 5G, AI and AR help to digitally personalise the stadium experience will shape the experience at home and also the way we consume sport in the future.


Sport in the (high) performance area – not only in football – is characterised by a high degree of professionalism, before, during and after the match. SportsInnovation takes up these elements.
Together with its partner DFL Deutsche Fussball Liga, the recognised innovation driver in top-level sports and B2B-Event specialist Spielmacher, Sportstadt Düsseldorf

offers a platform for interaction, exchange around sport and its media exploitation. Several live matches in the MERKUR SPIEL-ARENA serve as a test platform for established service providers and start-ups and provide all participants with an exclusive look at technologies of the present and future.


The SPORTSINNOVATION is directed at

companies in the broadcast industry and media production, industry representatives from the areas of technology and innovation, as well as representatives from sports marketing and event organizers. Furthermore, to existing and potential media partners, commercial partners, content partners and service providers, as well as to representatives of other leagues, federations and sports. It is for exhibitors from broadcasting and media production, sports performance/technology, telecommunications and network providers, stadium & experience, as well as startups.



The first ever SportsInnovation 2018 got off to a great start in the trade fair market. From May 8th to May 9th 2018, Messe Düsseldorf organized this exciting technology and industry platform, in conjunction with the DFL, the German Football League, which is an innovative force in international elite sports. SportsInnovation is not only a technology park around the football court, but offers an

exclusive look at state-of-the-art technologies of the present and trends of the future. It combines presentations by exhibitors in the lodges and in the MERKUR Business Club of the Düsseldorf MERKUR SPIEL-ARENA with a high-class specialist programme and live showcases on stage on the key topics of broadcasting, match analysis, match & competition and stadium experience.



91% satisfaction


more than 95% satisfaction


100% Internationality


D.LIVE  with its “Sportstadt Düsseldorf” brand is the organiser of the SportsInnovation. Sportstadt Düsseldorf stands for innovation and great experience in the field of major sporting events.

The DFL is responsible for the organisation and marketing of German professional football and inspires people worldwide with the best football entertainment.

The B2B event organiser Spielmacher who has been able to set standards in the contemporary presentation and implementation of sports business events, will be responsible for the content of the conference programme as well as sales .

With its subsidiary Sportcast, it is also an innovation driver in the field of the latest production technology, match data and sports technologies.

Deltatre is a gold sponsor at the SportsInnovation because the SportsInnovation offers Deltatre the ideal presentation platform as the market leader in the sports media industry, which regularly sets standards worldwide for the innovative use of sports media.

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