Julie Souza leads the Global Sports Practice for AWS Professional Services, driving innovation in sports data (tracking, AI/ML/CV), virtualized production, direct-to-consumer interactivity and monetization, fan data and analytics, and smart venue solutions. Prior to joining AWS, Julie led Strategy and Business Development for Second Spectrum, the official data analytics partner of the NBA, EPL, MLS, and others. She held similar roles leading business development and driving strategy for ESPN, Sports Illustrated, and CBS Sports Network. Julie holds a BA from the University of Michigan and an MBA from Harvard Business School.