See The Future Of The Sports Business Today

Preview of SportsInnovation 2022 in Düsseldorf

“Broadcast & Content”, “Sports Performance & Technology” and “Fan Experience & Stadium” – on 11 and 12 May, visitors to the MERKUR SPIEL-ARENA will get a comprehensive insight into the sports business of tomorrow.

The latest trends from the fields of sport, stadiums and media in an extraordinary set-up – this is exactly what SportsInnovation 2022 offers on 11 and 12 May at the MERKUR SPIEL-ARENA in Düsseldorf. D.SPORTS / D.LIVE organises the fair in cooperation with the German Football League (DFL) and the sports business conference organiser “Spielmacher” over two days on 4000 qm for around 1200 invited, international top guests and 50 exhibiting companies.

“SportsInnovation is where the international decision-makers of the sports business meet in Düsseldorf. The innovations that are presented there in live conditions will significantly influence our industry in the coming years,” says Martin Ammermann, Director Sports Major Events at D.SPORTS.

The fair will be opened on Wednesday (11 May) by DFL CEO Donata Hopfen and D.LIVE CEO Michael Brill. “SportsInnovation 2022 is a unique event where the latest technologies can already be experienced and applied live. We look forward to welcoming global leaders and representatives from sports technology, clubs, leagues and media companies to shape the future of our industry together,” says Donata Hopfen.

“Innovation Games” as highlights of the first day

One of the special features of SportsInnovation 2022 will be the “Innovation Games”. During three football matches on the pitch of the MERKUR SPIEL-ARENA, trade fair visitors will be presented live with the latest technologies within the thematic areas of “Broadcast & Content”, “Sports Performance & Technology” and “Fan Experience & Stadium”.

From the latest possibilities of tactical game analyses to the creation of an innovative ecosystem for the fan experience of tomorrow. Experts will explain the technologies as they are applied and used live during the “Innovation Games”. As the last major programme item of the first day, the “SportsInnovation Award” will be presented in the afternoon (5 p.m.), which recognises the work and products of start-ups. At the end of the day, a big get-together will take place on the passenger ship “MS Rhein-Energie” in the form of an after-show party.

Presentations by distinguished speakers characterise the second day

The Experience Day on Wednesday will be followed by the Vision Day on Thursday. Speakers from sports leagues, clubs, business and science will give insights into the latest developments and trends in the three major subject areas that are also the focus of the “Innovation Games” in their presentations on the Arena stage.

In the “Sports Performance & Technology” block, for example, there will be a presentation on sports in the metaverse. The thematic area “Fan Experience & Stadium” is about the latest innovations around and in sports stadiums, among other things. The “Broadcast & Content” complex will provide insights into the future of live productions or how sports fans can be even more intensively involved in the active events.

 SportsInnovation 2022 – the future of sports business starts now.

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