Advisory Board

Advisory Board


Director and Authorised  Representative Media, Digital and Communication
FC Bayern München
Chairman of the Board
FC Bayern Digital & Media Lab

Ed Placey

Senior Coordinating Producer

Michael Reinartz

Director Innovation & Consumer Services
Vodafone Germany

Alessandro Reitano

Senior Vice President Continental Production Operations
Sky Germany

Sascha L. Schmidt

Chairholder and Director
Center for Sports and Management

Stefan Schuster

Managing Associate
mm sports
Chairman of the Supervisory Board
Sportec Solutions
Strategic Advisor

Rachel Thornton

Chief Marketing Officer
Amazon Web Services (AWS)

SportsInnovation 2022 will showcase the most innovative technologies in sports in the areas of Broadcast & Content, Sports-Performance & -Technology, and Fan Experience & Stadium. It will also offer the opportunity to discuss these together with the relevant suppliers in these fields as well as decision-makers from clubs, associations and organisations in international top-level sport.

The Advisory Board of SportsInnovation 2022 has been set up in order to do justice to the claim of taking into account the most relevant trends and the most important perspectives. The participants represent renowned companies as well as institutions and contribute their impulses to the event.
We would like to thank our members for this high-quality support.

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